November 6, 2007
Football Field

Cable Industry Issue Alert:

  • NFL Network's Unreasonable Carriage Proposal

  • What People are Saying

  • In the News

NFL Network: Issue Background

The NFL is attempting to bulldoze cable companies to play by its rules and force all cable subscribers to pay for acess to the NFL Network. Texas cable customers would be asked to pay millions of dollars in programming costs for only EIGHT games of the more than 250 NFL games being played this season.  

Cable operators have offered the NFL a very reasonable approach by carrying the NFL Network on a sports tier. This is the fairest approach, guaranteeing sports fans access to this high-priced, targeted programming while not requiring all customers to pay for it. However, the NFL continues to refuse that offer, wanting EVERY cable subscriber to pay the high price the NFL is demanding.  It is important to note that the eight games being held hostage on the NFL Network have traditionally been carried on free, broadcast television so now millions of people without cable or satellite television will not have access to these games.

This all comes down to one thing: The NFL Network wants what is best for NFL owners' wallets, not its fans.

Click here to learn more about this issue on the Texas Cable Association website.

What People are Saying

But soon the greed of the NFL led them to create their own network, to reserve programming (games) for its own network, to demand that video providers pay them more money for the NFL Network games, but also to demand that the NFL Network be carried as part of the video provider's basic tier of programming. In other words, the NFL Network wants to create a new revenue stream which will be entirely subsidized by the video providers... If anyone is to blame for sports fans not being able to see a game, it's not the video provider, who is essentially being squeezed. It's the NFL, who has taken the content off the table, and is expecting to be paid additional fees for content that was once widely available.
The day when the NFL’s greed reaches the tipping point, Institute for Policy Innovation, Oct. 25, 2007

Time Warner is doing everyone, even sports fans, a favor. It is insisting that the NFL Network be placed in specially priced sports packages for those who want to watch that programming the most. Time Warner's tactic will ensure that ordinary viewers will see more NFL games in the future without paying more.
Sports fans should root for Time Warner
, San Antonio Express-News, Oct. 17, 2007

I’m a big sports fan myself, but it is easy enough to see the Big Ten Network and NFL Network for what they are: attempts to extract maximum dollar for not very much in return. If, as a result, they turn out to be the test case for whether a sports tier even becomes part of the television landscape, then so much the better. A sport tier may not be what works for them, but it sure makes sense for the rest of us.
Tiers, Football & Dollars
, New York Times, Oct. 6, 2007

The escalating cost of sports programming is one of the leading causes of rising cable rates.
NFL Network Gets Blocked As Cable Takes Tough Stance
, Wall Street Journal, Aug. 20, 2007

Click here to read more.


In the News

It's time to open up NFL Sunday ticket to everyone
ESPN.com, Nov. 1, 2007
 
Flag This Play
Empower Texans, Oct. 31, 2007
 
The day when the NFL's greed reaches the tipping point
Institute for Policy Innovation, Oct. 25, 2007
 
Time Warner Cable extends new offer to NFL Network
El Paso Times, Oct. 22, 2007 
 
David Hendricks: Sports fans should root for Time Warner

San Antonio Express-News, Oct. 16, 2007