Cable doesn’t confine its commitment to our nation’s military to just one day or even one month – it’s year-round.
One of the main ways cable honors veterans is by hiring them and helping them build a career, not just fill a job. It’s a win/win: those who served our country transition into a new career, and the cable industry gains highly skilled and disciplined employees.
Cable is among the nation’s industries that recognize that military veterans have valuable talents and attributes – technical expertise, collaborative skills and a strong work ethic – that can be translated to many professional positions.
As a whole, the cable industry backs Mission Media, an initiative to support the career and personal development of military veterans across the internet and television arena. The collective effort aims not only to recruit veterans to the industry, but to provide them with the training and support they need to succeed.
In 2018, Mission Media launched its newest initiative, Models of Success, a collection of case studies focused on employers’ best practices for recruiting, onboarding and retaining veterans. Models of Success also includes spotlights of veterans who have successfully transitioned into careers within the cable and media entertainment industry.
In addition to participating in programmer History’s annual Take a Veteran to School program, Altice USA, which provides Suddenlink service in Texas, recognizes its veteran employees on its Altice Connects page. The company also regularly works with HirePurpose, a career site for transitioning service members and military spouses.
Charter Spectrum’s veteran hiring strategy was recently highlighted in a report by Mission Media.
Spectrum employs nearly 12,000 veterans, almost 12 percent of its total workforce, and has committed to increase its veteran hiring by 5 percent by 2020. To help it meet that goal, Spectrum in January 2017 created a two-person team to support military recruiting. The initiative resulted in hiring more than 4,000 employees in just a 12-month period.
To help veteran applicants stand out, Spectrum in late 2017 added an “Introduce Yourself” video feature to its military recruiting page. Candidates transitioning from the military can upload a personal video describing their interests, experience and what they are passionate about. The video enables candidates to show their personality in a way that might not be evident in a resume. By reviewing the video, a member of Spectrum’s military HR team can direct the candidate to the right position.
One of Spectrum’s key military recruiting initiatives is a 6,000-hour Broadband Technician Apprenticeship founded in 2007 as a legacy Time Warner Cable Company program. Spectrum currently offers its apprenticeship program in five states, including Texas.
In 2017, Spectrum opened a training facility within Fort Bragg’s Career Resource Center to help accelerate veteran hiring. Its first class of eight recruits began a four-week training course in January – those who complete it can qualify for a field operations job. Spectrum also joined the U.S. Chamber of Commerce’s Hiring Our Heroes (HOH) Corporate Fellowship Program, and in 2018 expanded it to include three Texas locations: Fort Bliss in El Paso, Fort Hood in Killeen and Joint Base San Antonio.
Since 2010, Comcast has hired more than 15,000 veterans, National Guard and Reserve members, and military spouses, surpassing a goal of 10,000 hires set in 2015. This month, it upped its pledge, saying it plans to employ 21,000 veterans, military spouses, and National Guard and Reserve members by 2022.
Comcast’s tradition of hiring and supporting its employees who actively serve in the National Guard and Reserve was recognized in June 2017 with the Department of Defense’s Freedom Award, its highest honor for employers.
Also in 2017, Comcast extended its partnership with Bunker Labs, a national nonprofit organization for military veteran-led startups. Comcast was Bunker Labs’ first national corporate sponsor and the founding sponsor of its Philadelphia location. Bunker Labs has since grown to more than 20 locations, including three in Texas: Austin, Houston and San Antonio.
Comcast is also looking to the future of its veteran job force. The company recently launched a new partnership with Student Veterans of America with a goal to provide job opportunities to veterans after they graduate from school.
In August, Comcast opened eligibility for its Internet Essentials program – the nation’s largest and most comprehensive broadband adoption program for low-income families in the U.S. – to nearly 1 million low-income veterans who live in the Comcast service footprint. Less than 70 percent of low-income veterans have internet access, and about 60 percent own a computer, according to the United States Census Bureau’s 2016 American Community Survey cited by Comcast.
“Veterans have stood up for our country; now it’s time for us to stand up for them by providing access to life-changing digital tools and resources,” said David L. Cohen, senior executive vice president and chief diversity officer, Comcast.
This year Comcast became a founding partner of the U.S. Chamber of Commerce Foundation’s Hiring 100,000 Military Spouses campaign, which is raising awareness of military spouse unemployment and encouraging employers to make military spouse hiring commitments.
Comcast also focuses on the military during its annual Comcast Cares Day, the nation’s largest single-day corporate volunteer effort. In recent years, employees have undertaken more than 100 military-focused service projects.