We have highlighted some of the great cable programming and other initiatives happening in February below:
Heart Health Month
How’s your heart? February has been officially designated American Heart Month since 1964, when President Lyndon Johnson signed the first presidential proclamation to increase awareness of the nation’s No. 1 killer, cardiovascular disease. While cardiovascular disease has not lost this top ranking since then, much has changed in how heart disease is detected and treated. Some of the biggest advances in the past few years have come with the expansion of telemedicine – the use of technology to deliver both healthcare and medical information – thanks to the increasingly fast and reliable broadband provided by cable companies.
Black History Month
Important people and events in the history of African Americans are commemorated each February during Black History Month. A week-long recognition started in 1920 evolved into Black History Month in 1976. February was chosen for the commemoration from its start to honor the birthdates of President Abraham Lincoln, who issued the Emancipation Proclamation, and Frederick Douglass, an abolitionist and former slave. Both men’s actions dramatically impacted the lives and history of black Americans
Major Sporting Events
February 7th: The game and the way it is broadcast has come a long way in 50 years. Last year’s Super Bowl was watched by a record 114 million people. USA Today points out that Super Bowl I, in 1967, offered just “30 minutes of pregame programming, one marching band at halftime, 11 cameras, two production trucks and “Lassie” aired directly afterward.” In addition to the live coverage of the game – which will be better than ever thanks to a bunch of new camera technology – a variety of cable and mobile broadband viewing options make this game truly an interactive experience.
February 14th: The 65th NBA All-Star game will take place in Toronto – the first All-Star to be held outside of the U.S. It will bring together some of the most talented and passionate players in the league’s history for a global celebration of the game. In addition to the the live broadcast on cable channel TNT, fans can participate in a number of ways.
Other Programming Highlights:
Get ready for Valentine’s Day with two weeks of Hallmark Channel’s most romantic movies including 5 world premieres.
“Carter’s W.A.R.” is the untold story of one man’s quest to save his homeland — the world’s most wild continent. Africa is dying. From heavily armed hoards of poachers butchering elephants for their tusks and rhinos for their horns, to Africa’s exploding human population pushing into conflict with dangerous animals, one man in the middle risks his own life to expose the truth and make a difference. Watch as wildlife detective professional hunter Ivan Carter takes you inside the real Africa to the front lines of the wars being waged with its wildlife. Can Carter’s quest to save Africa succeed? Tune in to Carters W.A.R to find out.
ROOT SPORTS is ringing in the start of baseball season with the Houston College Classic February 26th through 28th. Catch all the exciting matchups including the University of Houston, Texas Tech, UL Lafayette, TCU, Arkansas, and Rice University. ROOT SPORTS is the TV home for the Astros and Rockets.